Indexicality (Hypothetical Contact)
The extent to which a person imagines there to be a spatio-temporal connection between an object and a fictional or historical character is measured with three items.
View ArticlePhysical Proximity
The scale is composed of three semantic differentials that are intended to measure a person's sense of the distance from one object to another.
View ArticleAnthropomorphizing
The scale is composed of six items that are intended to measure the extent to which a person views two objects as having a human-like quality and, in particular, being a pair in some way.
View ArticleTemporal Proximity
The perceived time frame for some event is measured in this scale using three, seven-point semantic differentials.
View ArticleAwareness of Surroundings
The scale uses three items to measure the degree to which a person is very sensitive of his/her contextual environment. Given the way the statements are currently phrased, the scale is more a
View ArticleTemporal Proximity
The degree to which a person believes that an event will occur in the distant future rather than very soon is measured with three, seven-point semantic differentials.
View ArticlePsychological Distance (Consumer-Retailer)
Using four, nine-point items, the scale measures the degree to which a consumer considers a retailer to be close and tangible rather than distant and abstract. As an example of the construct,
View ArticleSocial Avoidance (Place Specific)
The extent to which a person would actively avoid interacting with others if he/she were in a certain physical environment is measured with three, seven-point items.
View ArticleTemporal Proximity to the Health Problem
With three, 101-point items, the purpose of the scale is to measure how far into the future a certain health problem is believed to be.
View ArticleTemporal Proximity of Wait Period
How long a person felt a period of time was when waiting for something to happen is measured with three, nine-point semantic-differentials.
View ArticleSense of Proximity
The extent to which a person feels that an object is close to one’s self rather than far away is measured using four, seven-point items.
View ArticleProduct Display (Interspatial)
The extent to which a consumer did not see space between packages arranged together such as in an ad or on a display is measured with three, seven-point Likert items.
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